MOVISTAR VERISURE

Bringing a new era of tranquility to the connected home

CLIENT

Securitas Direct

STUDIO

San Francisco

SERVICES

Strategic Research
Product & Service Design
Engineering

The Opportunity

Verisure and Telefonica were joining forces to offer an innovative new service offering, bringing their customers an exclusive offering of broadband and Securitas Direct experience for a complete home package.

The Challenge

Telefonica and Securitas Direct have been industry leaders in the Spanish market, offering increased broadband speeds, exclusive TV content, and now partnering to offer security services for a connected home. To facilitate the new offering, a new mobile application was needed to put the power of Movistar Verisure Hogar in the hands of home owners. We needed to design a simple mobile first solution to reach the existing 21 million Movistar clients.

Solution

Through the integration of smart hardware and software, we designed a mobile application that allowed home owners to stay in control anywhere. The offering needed to be simple, yet effective to make smart home security effortless.

Approach

SECURITY MADE SIMPLE

Identifying the various use-cases for a secure and safe smart home was the first step to understanding how to provide peace of mind. We designed a simple DIY process for easy installation, created a system for real-time alerts, and easy authorization access. All of which connects to various the various sensors and cameras in the home.

Impact

In May 2015, Movistar Verisure Hogar was launched in Spain. The partnership was a first of its kind, offering more services integrated in the package of broadband, mobile phone, and home security.